From October to December 2005, the Design Center Paraná carried out a Design Advisory Workshop for 20 craftsmen in the ceramic sector of Campo Grande (MS).
The event was divided in 3 modules and had the goals:
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Bring participants to the design management process; |
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Stimulate them to use design as a strategic tool; |
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Create awareness for the identification of improvements in their products according to market needs. |
Approached topics for each module were:
- Notion of value and opportunity (October 21, 22);
- Product and production (November 11, 12);
- Market (December 2, 3). |
